Yahoo names Hollywood actress Jessica Alba to its board of directors

Yahoo named six people from tech, media and finance to its board on Monday, including Hollywood actress Jessica Alba, as the company aims to diversify its offerings to compete with bigger players. .

Yahoo, which originated in the age of desktop computers connected to dial-up Internet connections, has sought to expand its offerings to compete with companies such as Alphabet Inc’s Google and Meta Platforms Inc’s Facebook.

Last year, Apollo Global Management Inc completed a $5 billion acquisition of Verizon Media and renamed it Yahoo after Verizon’s famous digital brand.

Since then, the website has focused on developing Yahoo Finance and Yahoo Sports, while also focusing on advertising and e-commerce platforms. Yahoo has named Jim Lanzone, the boss of dating app Tinder, as chief executive after the deal closes.

Alba, who is also a co-founder of consumer wellness products company Honest Company, will be joined by Aryeh Bourkoff, the chief executive of LionTree, a bank that has advised some of the biggest media mergers, as well as Fouad ElNaggar, the managing director of technology companies Array and Sapho.

Yahoo also named Michael Kives, founder of investment firm K5 Global, Katie Stanton, who has held senior roles at Twitter and Google, and Cynthia Marshall, managing director of the US team, to its board. Dallas Mavericks basketball court.

Last year, Alba was part of a Dubai tourism campaign with Zac Efron. The series, titled Dubai Presents, saw the two stars recreate different film genres, such as action or romance, to showcase different attractions and sights around the emirate.

There were five videos released by Dubai Tourism, with all trailers directed by Craig Gillespie. Dubai Presents has been distributed in 27 countries and 16 languages.

– With additional reporting by The National

Updated: June 13, 2022, 4:48 p.m.

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